Saturday, 07th December 2019
Logo

Intelliflo shapes business priorities with Splunk insights

Intelliflo is using Splunk® Enterprise to help identify new business opportunities through data-driven decision making.

Intelliflo uses the Splunk platform to gain real-time insights into leading business indicators around the usage and adoption of their services. With Splunk they are able to produce a client health score that integrates with Salesforce, helping the business identify both upsell opportunities and at-risk clients, ultimately reducing customer churn. To learn more about how Intelliflo makes better business decisions with the Splunk platform, read the case study or watch the video.
Intelliflo provides web-based software to the UK financial services industry, offering clients the ability to streamline the way they deliver financial management advice to their customers. The company services 19,000 users who manage over ?300 billion in assets under advice.
“Splunk Enterprise helps Intelliflo gain complete visibility over how our customers are using our product, helping us to identify new revenue opportunities,” said Hamish Purdey, chief executive officer, Intelliflo. “We can now determine which customers are making full use of our products and are likely to be interested in new solutions. We also can spot customers that are underutilizing our services and who may require additional support.”
In addition to business analytics, first-line client support teams at Intelliflo use Splunk Enterprise in IT Operations to quickly identify and resolve problems, such as the integration of partner applications, that would previously have required elevation to other lines of support. This results in a faster resolution time for the client, improving the overall product experience, and helps Intelliflo save money by cutting back on the number of support calls that go to second and third tier support.
“To stay competitive in a fast-moving industry, technology-based businesses must ensure they are constantly improving the customer experience,” said Rick Fitz, senior vice president, IT Markets, Splunk. “Intelliflo is a great example of a business that is truly data-driven. By opening up access to data and making decisions based on the insights it can provide, companies can improve user experience, deliver faster product development and ultimately stay ahead of the competition.”
Forrester Research reports that 90% of global data and analytics decision makers are making it a pri...
Cloudera Connect empowers partners around the world to unlock the potential of the industry’s first...
Professionals will need to learn data science skills to do their jobs and help their companies thriv...
Over a third of CFOs see big data as a threat to employment.
MSPs are being squeezed by more demanding customers, having to provide a wider range of services and...
New research substantiates the view that data is a business’ most important asset - with CDOs playin...
Survey unveils the biggest obstacles to data strategy that are impeding business decisions.
A cultural shift in attitudes to analytics will be essential for businesses to compete in the age of...