Companies that analyse customer data are more than twice as likely as their peers to significantly outperform against marketing goals.
Read MoreIn a recent poll by BIAN of 139 professionals from the finance, technology and consultancy sectors, over half (55%) believe that COVID-19 has encouraged its organisation or customers to prioritise digital transformation initiatives.
Read MoreBy Eric Stoop, CEO, Ease Inc.
Read MoreEuropean SaaS platforms grow engagement by 50% over lockdown.
Read MoreVirtana metrics reveal most applications migrated to the public cloud since March were simply “lifted and shifted” without being optimised.
Read MoreThe two companies enter a five-year strategic collaboration to innovate banking for employees and customers.
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