The programme will create a mutually beneficial environment that will allow both channel partners and customers to co-exist within Colt DCS’ highly secure customer base. Through direct and indirect collaborations with the partners, Colt DCS customers will be able to add further value to their businesses, generate leads and grow revenues. Partners will also be able to leverage the services available within Colt DCS’s data centre ecosystem without having to pay a premium for it.
The launch sees Colt DCS’ kick-off an independent global partner programme. The new programme takes a tailored approach to suit the evolving needs of businesses and will focus specifically on data centre solutions.
In the lead up to the partnership programme, Colt DCS will introduce training, certifications and Marketing Development Funds (MDF) to ensure partners are well-integrated and able to work collaboratively towards generating leads that transition into building a long-term pipeline for their business.
The programme will initially be available in UK before being rolled out into the wider European markets with events in Spain and Brussels in next month. Colt DCS aims to roll out the programme across regions in the US and Asia over the coming months, and over the next two years will aim to double the amount of indirect sales each year through the channel programme alone.
“Colocation has always been a significant factor for resellers, often proving to be the springboard of selling services, highlighting the need for reliable infrastructure and cloud service providers. We will work in true partnership alongside our channel partners to increase revenue and help one another sell these important services. This is truly an exciting moment in the Colt DCS journey, as we evolve as a community alongside our partners.” said Ben Tuckwell, Global Director of Indirect Channel at Colt DCS.
