Delivering an optimised digital customer experience

Wednesday, 27th September 2023 Posted 2 years ago in Digital Business by Mike Hewitt

Emily Bristow, SVP Global Head of Professional Services at SS&C Blue Prism, discusses the use of both automation and artificial intelligence (AI) technology solutions to enhance the digital customer experience. She shares some great insights as to the way in which these technologies can help to optimise customer interactions, emphasising that these solutions are primarily designed to augment, rather than replace, human experience.

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